Job Description

MARKETING MANAGER

REPORTS TO: Managing Director – Asset Management

LOCATION: Dana Point, CA

This position is in the Raintree office 4-days a week, with the flexibility to work from home on Friday’s

THE ORGANIZATION

Raintree Partners is a real estate development, investment and operating company based in Orange County, CA with an office in Dana Point, CA. Raintree Partner’s investments are focused on the multifamily and mixed-use property sector in California. Raintree was formed in 2007 and now operates a portfolio of more than 8,000 apartments in both northern and southern California. As long term investors, we are passionate about creating homes and nurturing a sense of community for the people who are living, working and playing there. We are proud of the work we do every day and consider our collaborative spirit one of our greatest strengths. Raintree Partners has been recognized as employer of the year, believes in giving back to the communities we are a part of through our charitable efforts, and supports our team members in following their passion in doing the same.

JOB PURPOSE:

The ideal candidate will have a background in real estate, be a brave, inspiring, passionate professional who enjoys thinking outside of the box, and comes with experience in marketing planning and execution, a proven track record of developing strong internal relationships, project management, strategic vendor relationships and successful campaign measurement. The successful candidate will play a critical role in driving asset performance, maximizing net operating income (NOI), and managing the brand identity of our properties. The Marketing Manager must be creative, detailed, and a change agent that doesn’t shy away from trying new technology, searching for cutting edge solutions, and being at the forefront of the industry, while also leveraging traditional forms of marketing.

The Marketing Manager is responsible for identifying, establishing, promoting and executing effective marketing tactics which communicate the brand, offerings and promotions to an identified target audience, monitor key performance indicators (KPIs) such as cost-per-lead, traffic volume, occupancy trends, and rent growth, adjusting strategies to optimize results. The Marketing Manager will oversee marketing systems within the company, strategic communications, public relations (as directed) and distribution of marketing materials, as well as evaluating the effectiveness of marketing efforts, recommending and executing strategy adjustments on an ongoing basis. This role will work hand in hand with key members of the organization, third party property management members, and vendors. Additionally, this position will also serve as an internal consultant to other business units within the organization.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Oversee the marketing systems utilized by the company, such as SOCi, RealPage, Matterport, etc.
Conduct market research, evaluate and identify target audiences for respective marketing projects and campaigns
Drive the development and implementation of:
- Property brands for new and redevelopment projects
- An overall marketing strategy, specific to the needs of the project, leveraging traditional and untraditional tools
- Strategic social strategies, focused on both internal and external customers
- Resident lifestyle and retention events and programs
Develop KPI’s for specific campaigns and tools, complete ongoing marketing analytics and reports for projects, and deliver regular, data-driven reports (monthly/quarterly) to leadership regarding portfolio performance.
Maintain a safe and secure working environment
Remain updated on technical and professional knowledge by attending educational workshops, joining professional associations, building networks with fellow professionals and reviewing of industry publications
Special projects and other assignments as requested

Travel

The position of Marketing Manager will require occasional travel to Raintree’s current and prospective projects, communities, contractors and other service providers’ offices throughout California, as well as select marketing, technology and innovation conferences within the United States from time to time. You will be expected to travel to these locations when needed.

QUALIFICATIONS :

Experience & Education

A college degree and 2 or more years of marketing work experience within the multifamily real estate, hospitality, related agency marketing provider, or similar field.

Required Skills (Knowledge, Skills, and Abilities)

Knowledge and Abilities

Design skills, graphic and/or interior design
Excellent communication – verbal and written, strong presentation, organization and process improvement skills; a technical proficiency in Microsoft office suite, social media platforms, and those integral to desktop publishing and website maintenance; ability to work professionally with multiple individuals and service providers to ensure effective operations.

Language Skills

Ability to read, analyze, and interpret documents. Ability to respond courteously, promptly and effectively to inquiries or requests. Ability to write copy, general letters, email and other correspondence. Ability to make effective presentations on specific functional topics to team members, contractors, vendors, suppliers or other parties.

Mathematical Skills

Ability to apply business mathematical operations to tasks (proofing, discounts, ratios, percentages, comparative analysis) and narrative variance explanations.

Reasoning Ability:

Ability to apply principles of logical or scientific thinking to a wide range of practical problems. Ability to deal with nonverbal symbolism (Formulas, graphs, etc.). Ability to deal with a variety of abstract and concrete variables.
Results-oriented problem solver.
Self-motivated and organized.
Strong collaboration and partnering skills. Ability to multi-task.
Excellent time management skills and ability to multi-task and prioritize work
Attention to detail and problem-solving skills
Strong organizational and planning skills
Proficiency in Microsoft Office applications (specifically Word, Excel, PowerPoint, etc.).
Excellent oral and written communication skills

Candidates will also have the following personal attributes and characteristics:

Highly motivated with a strong record of academic and professional achievement
Desire to work in an entrepreneurial environment and the capacity to handle the breadth and intensity of work that comes in such an organization
A passion to build a career in the development and investment side of the real estate business
Strong quantitative aptitude and analytical skills
Excellent verbal and written communication skills
Organized and detail oriented but able to see the “big picture”.
Ability to work productively and collaboratively in a lean organization and with outside vendors
The aptitude to manage multiple projects and to negotiate competing priorities
An attitude that embraces integrity, honesty and personal responsibility
A willingness to ask questions when necessary and quickly admit the need for help

AMERICANS WITH DISABILITY SPECIFICATIONS

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is exposed to weather conditions prevalent at the time.

The noise level in the work environment is usually moderate.

REQUIRED DOCUMENTS – Please submit the below by March 31, 2026 to athurman@raintreepartners.com: