The International Council of Shopping Centers (ICSC) RECon Convention in Las Vegas was loud and clear proof of Retail's comeback. Even the mannequins', in front of Jones Lang LaSalle's booth, eyes were smiling. Actually store mannequins eyes now provide the lenses for Facial Recognition Technology that links your face to your profile so retailers can offer you exactly what you want. As many in our industry ponder the ROI of Social Media, the Retail sector is using profiles to increase sales.
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