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For Woman Who Hate Negotiating, 5 Steps To making The Ask

Alexandra Marvar,

A traditional negotiating seminar aims to teach its participants how to negotiate. Rarely does it tackle the deeper questions, like why men tend to look at negotiating as a sports-like challenge, while women tend to approach it as they would going in for a root canal.

That was the obstacle for Quinn Texmo, a past chapter president of CREW who works in business development at Turner Construction Co. and her friend and mentor, Endicott Clay Products Architectural Representative Lisa Lackovic.

Texmo and Lackovic were well aware of the gender dynamics in negotiation, having confronted them personally throughout the courses of their careers and shared in the experiences of their female colleagues.

Some studies have found that women are more reluctant to initiate compensation negotiations than men. Other studies have found that women ask for raises just as often as their male peers. Regardless, studies concur that women are less likely to be successful in negotiations than men, and that fewer women than men receive raises.

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